Global Internal Communications Update — Danby

Built an internal newsletter distributed company-wide across USA, Canada, and China offices, covering company news, CSR initiatives, and operational updates. This send featured a community give-back initiative (a refugee linen and blanket drive supporting 50 Afghan families relocating to Canada, run across multiple mall donation sites) alongside a corporate update on a 40,000-square-foot expansion of the company's Foxborough, MA distribution facility, including writing the press release and executive quote for VP of Operations James Garrity.

Turned press coverage from The Spruce ("Best Budget Freezer") and Reviewed.com ("Best Beer Fridges of 2022") was packaged into shareable, LinkedIn-ready content for staff, alongside cross-brand highlights spanning MicroFridge, including brand anniversary news, an International Women's Day feature, and an indoor air quality product push.

Packaged earned press coverage (The Spruce's "Best Budget Freezer," Reviewed.com's "Best Beer Fridges of 2022") into shareable, LinkedIn-ready content for staff. Included cross-brand updates spanning MicroFridge and Silhouette product lines, a detailed feature breakdown of the Silhouette Professional series (touch controls, lighting, cooling system, shelving), and blog content highlighting entertaining tips and post-COVID home design trends, closing with a push to follow Danby's social channels.

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St. Patrick's Day Giveaway & Product Review Email Campaign — Danby